Monthly Archives: October, 2013

Case Study – Lindt Chocolates

October 31st, 2013 Posted by News No Comment yet

By Brett Greig

Lindt Chocolates came to us last year with a view to creating a few high end corporate videos for their conference in 2013. Blue Shadow Group created a video production solution to cover all their bases from Brisbane to Sydney and beyond. We filmed a range of activities over the year and from all the footage created 6 short 1.5min video productions to kick off each segment of their conference.

Each Video Focused on a separate promotion and area of Lindt Chocolates Australia from Christmas and Easter Promotions to Training activities and head office intros.

Lindt were extremely happy with the results. To see for yourself check out one of their videos focused around their Christmas Events.

Conference Presenting AV Tips – Part 4

October 23rd, 2013 Posted by News No Comment yet

Professional pole dancerby Tom Gilmartin

Here are some tips for those of you speaking at a conference where you will be using PowerPoint (or Mac Keynote or equivalent) presentations. Following these tips will ensure your presentation is as effective as possible at getting your message across to your audience.

Powerpoint Presentations

Powerpoint is an amazing tool for presenting your visuals, graphs and core points.

Firstly, when designing your powerpoint make sure you use always use contrasting colours with your text against the background. Because your presentation will most likely be through a projector they need contrasting colours to show up well.

Black and white is perfect but not always attractive, black text on yellow or pastel backgrounds work well. Yellow text against a green background might look good on your computer screen but your screen is able to achieve a much higher contrast than a projector. This is due to the fact that projectors rely on a dark room to show black and dark colours, if people are taking notes in the audience then the room needs to have some lights on, it’s a catch 22.

Use large fonts and don’t try to pack too much information onto one slide, remember you have unlimited slides so it’s better to have information span over two or three slides than try to cram it into one unreadable slide due to smaller fonts.

When adding media to your presentation (audio and video) make sure the file that you’re linking to is in the same folder as your presentation and if you’re bringing the presentation on a USB memory stick don’t forget the media file!

Quite often we have presenters turn up with a presentation that is linked to a video or audio that is located on their work server. Of course because we are operating from a hotel or convention centre we have no access to their server and the powerpoint can’t play the media for their presentation.

This also applies to internet links. If you have linked to a YouTube video or website ensure that there is internet access on the presenting laptop or computer where you are speaking.

By default PowerPoint creates new presentations as 4:3 aspect ratio. This corresponds to squarer screens (like older television sets). A lot of conference utilise wide screens now which are 16:9 aspect ratio. Check screens are being supplied with your conference organiser to see which ratio is best.

To change the ratio of your presentation you need to go to page setup (in the newer versions this is under the ‘design’ tab). Change the size to On Screen Show (4:3) or On Screen Show (16:9). Note that this is far easier to do before you build your powerpoint than apply it later on as powerpoint does tend to stretch and distort slides if changed later.

As a rule 16:9 is the safest ratio. On 16:9 screens it will show full screen and on 4:3 screens it will have a black bar top and bottom which people are used to seeing when watching some DVDs or programs at home.

Until next time…

Conference Presenting AV Tips Part 3

October 16th, 2013 Posted by News No Comment yet

Professional pole dancer

By Tom Gilmartin

Here are some tips for those of you speaking at a conference where you will be using microphones, powerpoint presentations and other AV equipment. Following these tips will ensure your presentation is well heard and well seen.


Depending on what has been ordered by your conference organiser there are many types of microphones available.  We’ll outline the types and benefits of the most common.

Lapel Mics

Lapel or Lavalier Microphones are the most popular mics for presenters that like to use the stage and walk around a bit. These mics clip onto the lapel or tie and a body pack needs to be clipped to a belt. Lapel mics can’t be pushed as high in volume than other mics as their position below the presenters chin makes them vulnerable to feedback (squeals and hums). Because of this they do not suit presenters with quiet voices and the presenter is unable walk to close to the PA speakers.

A couple of tips when using lapel microphones:

  • Ensure you are wearing clothing appropriate for the mic. Remember the body pack needs to be clipped to a belt or waist band of trousers. Wear a closed collared dress shirt or blouse, wide necklines mean that the mic is clipped to far from the mouth and make it difficult to properly EQ (equalise) the mic.
  • When speaking with a lapel mic always project your voice. Speak so that the front row of people would be able to hear you without a mic, this allows for a much better tone from the mic. A lot of people hear their voice and immediately quieten, this results in a battle for the mic operator to keep the volume up.

Headset Microphones

Headset Microphones are used instead of lapel mics a lot. They use the same body pack as a lapel but they have a thin wire that goes over the ears and a small mic is positioned close to the mouth (think about Madonna or Britney Spears mics except more discrete).

Because of the position of the mic they have a much better sound than lapel mics.

Hand Held Microphones

Handheld Microphones are often referred to as “roaming mics” although that term could apply to the above mics as well as they are all wireless.

Handheld microphones produce the best possible volume and tone as the speaker holds it to their mouth and speaks directly into it. These mics are especially good for quiet presenters and for Q&A sessions.

Lecturn Microphones

Lecturn Microphones are fitted to a lecturn and point up towards the presenter. They allow the presenter to operate their presentation or read from notes on the lecturn.

Because the lecturn is usually shared by many presenters make sure you position the microphone towards your mouth to get the best possible volume and tone. The microphones are flexible and are easily bent into position.

Until next time…

AV Tips for Professional Conference Organisers (PCO) – Part 2

October 8th, 2013 Posted by News No Comment yet

AV Tips for Professional Conference Organisers (PCO) – Part 2 – by Tom Gilmartin

Professional pole dancer

Organising a conference or seminar can be a lot of work and audio visual is just a part of that. In this article we’re going to go over a few items that are often over looked and can make the conference run much more smoothly or professionally.


When using lapel mics make sure you order enough microphones to cover your presenters. If you only have one presenter on stage at a time you still should order 2 mics. This means that the next presenter can be mic’d up whilst  the current presenter is still on stage.  If you have an MC that uses a lapel mic they will require their own one and keep it on for the day.

Have the presenters go to the ops desk to be mic’d up rather than the operator having to run up to stage or the presenters passing mics to each other. This ensures that the mic is fitted properly by our operator.

If you have a presenter that you know is very quietly spoken it is probably best that you insist they use a handheld mic or a lecturn mic. Lapel mics are very difficult to control when you have a quiet speaker and need more volume.

For Q&A sessions make sure you have enough handheld mics ordered for the room. Some organisers prefer to put the mics on a stand and have the audience member walk up to the mic whilst others prefer to have runners (staff members that will run the mic out to the questioner)

If you have two or more people speaking at a lecturn (especially awards) then order a lecturn with two microphones. This ensures an even coverage.

The size of the quoted PA system will be decided by the number of people you have attending. If that number substantially changes then let your AV supplier know.